
Industries we serve.
Industries we serve.
Our modular platform and flexible approach let us tailor the right solution to your needs. Launch your offering in weeks, not years.
Our modular platform and flexible approach let us tailor the right solution to your needs. Launch your offering in weeks, not years.
Industries we serve.
Our modular platform and flexible approach let us tailor the right solution to your needs. Launch your offering in weeks, not years.

Consumer Health and DTC Brands
Consumers want credible, personalised health guidance, and DTC brands already have the hardest part: an audience that trusts them. What’s missing is the testing, technology and expertise to turn that trust into a real health offering, without the cost, time or regulatory burden of building it in-house.
HOW WE CAN HELP
We help consumer health, wellness and DTC brands add at-home testing and actionable insights under their own brand, without becoming a diagnostics company.
01
Diagnostics as a Service
Plug validated blood, saliva, and DNA testing directly into your purchase flow.
02
White Label
Connect labs, shipping providers, and data capture into one beautiful backend.
03
Speed to market
Launch your own health programmes in weeks, with testing, kits and compliance already in place.
04
Brand-first experience
Keep your brand front and centre, from custom kits to white-label portals.

01
Diagnostics as a Service
Plug validated blood, saliva, and DNA testing directly into your purchase flow.
02
White Label
Connect labs, shipping providers, and data capture into one beautiful backend.
03
Speed to market
Launch your own health programmes in weeks, with testing, kits and compliance already in place.
04
Brand-first experience
Keep your brand front and centre, from custom kits to white-label portals.

Chronic Condition Specialists
Real change happens outside the consultation room, in daily decisions around food, movement, sleep, and stress.
HOW WE CAN HELP
OptimallyMe turns your protocols for areas such as IBS, IBD, PCOS, endometriosis, menopause and prediabetes into step-by-step programmes that support lifestyle change.
01
Companion App
Keep patients on track with automated symptom, food, and metric tracking.
02
Diagnostics + Platform
Pair lab-validated tracking with lifestyle logging for a full picture.
03
Scalable Reach
Deliver personalised feedback loops to thousands without expanding headcount.
04
Outcome Focused
Generate clear evidence reports detailing protocol adherence and improvements.
01
Companion App
Keep patients on track with automated symptom, food, and metric tracking.
02
Diagnostics + Platform
Pair lab-validated tracking with lifestyle logging for a full picture.
03
Scalable Reach
Deliver personalised feedback loops to thousands without expanding headcount.
04
Outcome Focused
Generate clear evidence reports detailing protocol adherence and improvements.
Clinics & Labs
Clinics and labs have already built the hardest thing: a trusted patient or customer base. But it often sits on fragmented, dated systems.
HOW WE CAN HELP
OptimallyMe modernises the patient experience and unifies fragmented systems into a single platform.
01
Unified patient platform
Bring results, schedules, messaging, and treatment into one patient hub.
02
White Label
Synchronise with top lab systems and popular EHR structures instantly.
03
Flexible integration
Use our robust API or pre-built widgets to complement what you have.
04
Elevated experience
Lab results explained in plain language, with clear next steps.

01
Unified patient platform
Bring results, schedules, messaging, and treatment into one patient hub.
02
White Label
Synchronise with top lab systems and popular EHR structures instantly.
03
Flexible integration
Use our robust API or pre-built widgets to complement what you have.
04
Elevated experience
Lab results explained in plain language, with clear next steps.

Clinical Trial Providers
Running decentralised and observational studies is complex: participants must log data in daily life, outcomes are hard to measure, and compliance demands are high.
HOW WE CAN HELP
We partner with existing trial providers to capture, structure, and analyse real-world data, without a new tech build.
01
Consumer-friendly platform
Keep participants logging surveys and metrics with a simple, friendly UI.
02
Diagnostics on demand
Dispatch at-home test kits directly to trial participants.
03
Compliant & configurable
Aligned with UK and EU GDPR, with a modular protocol builder.
04
Structured insights
Direct data streams designed for seamless clinical study import.
01
Consumer-friendly platform
Keep participants logging surveys and metrics with a simple, friendly UI.
02
Diagnostics on demand
Dispatch at-home test kits directly to trial participants.
03
Compliant & configurable
Aligned with UK and EU GDPR, with a modular protocol builder.
04
Structured insights
Direct data streams designed for seamless clinical study import.
Pharma
Pharma companies need real-world evidence to demonstrate therapy effectiveness and improve patient persistence.
HOW WE CAN HELP
OptimallyMe makes this measurable. Our white-label platform pairs companion apps, validated diagnostics and structured data capture.
01
Companion programmes
Provide patients with clear onboarding, logging, and reminders.
02
Diagnostics + data
Combine biometric changes with participant surveys.
03
Proven protocols
Support therapy persistence with friendly, gamified structures.
04
Actionable insights
Anonymised, population-level evidence feeds back to your R&D.

01
Companion programmes
Provide patients with clear onboarding, logging, and reminders.
02
Diagnostics + data
Combine biometric changes with participant surveys.
03
Proven protocols
Support therapy persistence with friendly, gamified structures.
04
Actionable insights
Anonymised, population-level evidence feeds back to your R&D.

Insurance
Insurers want healthier members: lower risk, better engagement, improved ROI.
HOW WE CAN HELP
OptimallyMe gives insurers a way to run preventative health at population scale.
01
Population diagnostics
Identify high-risk segments early with targeted, home-based testing.
02
Behaviour change
Help members implement preventative routines they actually stick to.
03
Custom dashboards
Assess population health indexes and overall ROI in real-time.
04
Flexible use cases
Tie engagement programmes directly to member premium savings.
01
Population diagnostics
Identify high-risk segments early with targeted, home-based testing.
02
Behaviour change
Help members implement preventative routines they actually stick to.
03
Custom dashboards
Assess population health indexes and overall ROI in real-time.
04
Flexible use cases
Tie engagement programmes directly to member premium savings.
Corporate Wellness
Most employee wellbeing programmes are generic, hard to scale, and rarely show measurable impact.
HOW WE CAN HELP
OptimallyMe turns your wellbeing protocols, such as mental health champion training, stress management and resilience coaching, into digital programmes that scale.
01
Scalable delivery
Deploy wellness programmes across global workforces in one click.
02
Personalised guidance
Every employee receives a custom roadmap based on private biomarkers.
03
Measurable outcomes
Generate clear aggregated reports showing workplace health shifts.
04
Tax-efficient delivery
Utilise structured wellness plans compliant with local tax frameworks.
05
ROI for the business
Directly combat absenteeism and presenteeism with real data tools.

01
Scalable delivery
Deploy wellness programmes across global workforces in one click.
02
Personalised guidance
Every employee receives a custom roadmap based on private biomarkers.
03
Measurable outcomes
Generate clear aggregated reports showing workplace health shifts.
04
Tax-efficient delivery
Utilise structured wellness plans compliant with local tax frameworks.
05
ROI for the business
Directly combat absenteeism and presenteeism with real data tools.
Consumer Health and DTC Brands
Consumers want credible, personalised health guidance, and DTC brands already have the hardest part: an audience that trusts them. What’s missing is the testing, technology and expertise to turn that trust into a real health offering, without the cost, time or regulatory burden of building it in-house.
HOW WE CAN HELP
We help consumer health, wellness and DTC brands add at-home testing and actionable insights under their own brand, without becoming a diagnostics company.

01
Diagnostics as a Service
Plug validated blood, saliva, and DNA testing directly into your purchase flow.
02
White Label
Connect labs, shipping providers, and data capture into one beautiful backend.
03
Speed to market
Launch your own health programmes in weeks, with testing, kits and compliance already in place.
04
Brand-first experience
Keep your brand front and centre, from custom kits to white-label portals.
Chronic Condition Specialists
Real change happens outside the consultation room, in daily decisions around food, movement, sleep, and stress.
HOW WE CAN HELP
OptimallyMe turns your protocols for areas such as IBS, IBD, PCOS, endometriosis, menopause and prediabetes into step-by-step programmes that support lifestyle change.

01
Companion App
Keep patients on track with automated symptom, food, and metric tracking.
02
Diagnostics + Platform
Pair lab-validated tracking with lifestyle logging for a full picture.
03
Scalable Reach
Deliver personalised feedback loops to thousands without expanding headcount.
04
Outcome Focused
Generate clear evidence reports detailing protocol adherence and improvements.
Clinics & Labs
Clinics and labs have already built the hardest thing: a trusted patient or customer base. But it often sits on fragmented, dated systems.
HOW WE CAN HELP
OptimallyMe modernises the patient experience and unifies fragmented systems into a single platform.

01
Unified patient platform
Bring results, schedules, messaging, and treatment into one patient hub.
02
White Label
Synchronise with top lab systems and popular EHR structures instantly.
03
Flexible integration
Use our robust API or pre-built widgets to complement what you have.
04
Elevated experience
Lab results explained in plain language, with clear next steps.
Clinical Trial Providers
Running decentralised and observational studies is complex: participants must log data in daily life, outcomes are hard to measure, and compliance demands are high.
HOW WE CAN HELP
We partner with existing trial providers to capture, structure, and analyse real-world data, without a new tech build.

01
Consumer-friendly platform
Keep participants logging surveys and metrics with a simple, friendly UI.
02
Diagnostics on demand
Dispatch at-home test kits directly to trial participants.
03
Compliant & configurable
Aligned with UK and EU GDPR, with a modular protocol builder.
04
Structured insights
Direct data streams designed for seamless clinical study import.
Pharma
Pharma companies need real-world evidence to demonstrate therapy effectiveness and improve patient persistence.
HOW WE CAN HELP
OptimallyMe makes this measurable. Our white-label platform pairs companion apps, validated diagnostics and structured data capture.

01
Companion programmes
Provide patients with clear onboarding, logging, and reminders.
02
Diagnostics + data
Combine biometric changes with participant surveys.
03
Proven protocols
Support therapy persistence with friendly, gamified structures.
04
Actionable insights
Anonymised, population-level evidence feeds back to your R&D.
Insurance
Insurers want healthier members: lower risk, better engagement, improved ROI.
HOW WE CAN HELP
OptimallyMe gives insurers a way to run preventative health at population scale.

01
Population diagnostics
Identify high-risk segments early with targeted, home-based testing.
02
Behaviour change
Help members implement preventative routines they actually stick to.
03
Custom dashboards
Assess population health indexes and overall ROI in real-time.
04
Flexible use cases
Tie engagement programmes directly to member premium savings.
Corporate Wellness
Most employee wellbeing programmes are generic, hard to scale, and rarely show measurable impact.
HOW WE CAN HELP
OptimallyMe turns your wellbeing protocols, such as mental health champion training, stress management and resilience coaching, into digital programmes that scale.

01
Scalable delivery
Deploy wellness programmes across global workforces in one click.
02
Personalised guidance
Every employee receives a custom roadmap based on private biomarkers.
03
Measurable outcomes
Generate clear aggregated reports showing workplace health shifts.
04
Tax-efficient delivery
Utilise structured wellness plans compliant with local tax frameworks.
05
ROI for the business
Directly combat absenteeism and presenteeism with real data tools.