A team meeting around a table with OptimallyMe branded test kits, laptops and notes, seen from above

Industries we serve.

Industries we serve.

Our modular platform and flexible approach let us tailor the right solution to your needs. Launch your offering in weeks, not years.

Our modular platform and flexible approach let us tailor the right solution to your needs. Launch your offering in weeks, not years.

Industries we serve.

Our modular platform and flexible approach let us tailor the right solution to your needs. Launch your offering in weeks, not years.

A team meeting around a table with OptimallyMe branded test kits, laptops and notes, seen from above

Consumer Health and DTC Brands

Consumers want credible, personalised health guidance, and DTC brands already have the hardest part: an audience that trusts them. What’s missing is the testing, technology and expertise to turn that trust into a real health offering, without the cost, time or regulatory burden of building it in-house.

HOW WE CAN HELP

We help consumer health, wellness and DTC brands add at-home testing and actionable insights under their own brand, without becoming a diagnostics company.

01

Diagnostics as a Service

Plug validated blood, saliva, and DNA testing directly into your purchase flow.

02

White Label

Connect labs, shipping providers, and data capture into one beautiful backend.

03

Speed to market

Launch your own health programmes in weeks, with testing, kits and compliance already in place.

04

Brand-first experience

Keep your brand front and centre, from custom kits to white-label portals.

01

Diagnostics as a Service

Plug validated blood, saliva, and DNA testing directly into your purchase flow.

02

White Label

Connect labs, shipping providers, and data capture into one beautiful backend.

03

Speed to market

Launch your own health programmes in weeks, with testing, kits and compliance already in place.

04

Brand-first experience

Keep your brand front and centre, from custom kits to white-label portals.

Chronic Condition Specialists

Real change happens outside the consultation room, in daily decisions around food, movement, sleep, and stress.

HOW WE CAN HELP

OptimallyMe turns your protocols for areas such as IBS, IBD, PCOS, endometriosis, menopause and prediabetes into step-by-step programmes that support lifestyle change.

01

Companion App

Keep patients on track with automated symptom, food, and metric tracking.

02

Diagnostics + Platform

Pair lab-validated tracking with lifestyle logging for a full picture.

03

Scalable Reach

Deliver personalised feedback loops to thousands without expanding headcount.

04

Outcome Focused

Generate clear evidence reports detailing protocol adherence and improvements.

01

Companion App

Keep patients on track with automated symptom, food, and metric tracking.

02

Diagnostics + Platform

Pair lab-validated tracking with lifestyle logging for a full picture.

03

Scalable Reach

Deliver personalised feedback loops to thousands without expanding headcount.

04

Outcome Focused

Generate clear evidence reports detailing protocol adherence and improvements.

Clinics & Labs

Clinics and labs have already built the hardest thing: a trusted patient or customer base. But it often sits on fragmented, dated systems.

HOW WE CAN HELP

OptimallyMe modernises the patient experience and unifies fragmented systems into a single platform.

01

Unified patient platform

Bring results, schedules, messaging, and treatment into one patient hub.

02

White Label

Synchronise with top lab systems and popular EHR structures instantly.

03

Flexible integration

Use our robust API or pre-built widgets to complement what you have.

04

Elevated experience

Lab results explained in plain language, with clear next steps.

01

Unified patient platform

Bring results, schedules, messaging, and treatment into one patient hub.

02

White Label

Synchronise with top lab systems and popular EHR structures instantly.

03

Flexible integration

Use our robust API or pre-built widgets to complement what you have.

04

Elevated experience

Lab results explained in plain language, with clear next steps.

Clinical Trial Providers

Running decentralised and observational studies is complex: participants must log data in daily life, outcomes are hard to measure, and compliance demands are high.

HOW WE CAN HELP

We partner with existing trial providers to capture, structure, and analyse real-world data, without a new tech build.

01

Consumer-friendly platform

Keep participants logging surveys and metrics with a simple, friendly UI.

02

Diagnostics on demand

Dispatch at-home test kits directly to trial participants.

03

Compliant & configurable

Aligned with UK and EU GDPR, with a modular protocol builder.

04

Structured insights

Direct data streams designed for seamless clinical study import.

01

Consumer-friendly platform

Keep participants logging surveys and metrics with a simple, friendly UI.

02

Diagnostics on demand

Dispatch at-home test kits directly to trial participants.

03

Compliant & configurable

Aligned with UK and EU GDPR, with a modular protocol builder.

04

Structured insights

Direct data streams designed for seamless clinical study import.

Pharma

Pharma companies need real-world evidence to demonstrate therapy effectiveness and improve patient persistence.

HOW WE CAN HELP

OptimallyMe makes this measurable. Our white-label platform pairs companion apps, validated diagnostics and structured data capture.

01

Companion programmes

Provide patients with clear onboarding, logging, and reminders.

02

Diagnostics + data

Combine biometric changes with participant surveys.

03

Proven protocols

Support therapy persistence with friendly, gamified structures.

04

Actionable insights

Anonymised, population-level evidence feeds back to your R&D.

01

Companion programmes

Provide patients with clear onboarding, logging, and reminders.

02

Diagnostics + data

Combine biometric changes with participant surveys.

03

Proven protocols

Support therapy persistence with friendly, gamified structures.

04

Actionable insights

Anonymised, population-level evidence feeds back to your R&D.

Insurance

Insurers want healthier members: lower risk, better engagement, improved ROI.

HOW WE CAN HELP

OptimallyMe gives insurers a way to run preventative health at population scale.

01

Population diagnostics

Identify high-risk segments early with targeted, home-based testing.

02

Behaviour change

Help members implement preventative routines they actually stick to.

03

Custom dashboards

Assess population health indexes and overall ROI in real-time.

04

Flexible use cases

Tie engagement programmes directly to member premium savings.

01

Population diagnostics

Identify high-risk segments early with targeted, home-based testing.

02

Behaviour change

Help members implement preventative routines they actually stick to.

03

Custom dashboards

Assess population health indexes and overall ROI in real-time.

04

Flexible use cases

Tie engagement programmes directly to member premium savings.

Corporate Wellness

Most employee wellbeing programmes are generic, hard to scale, and rarely show measurable impact.

HOW WE CAN HELP

OptimallyMe turns your wellbeing protocols, such as mental health champion training, stress management and resilience coaching, into digital programmes that scale.

01

Scalable delivery

Deploy wellness programmes across global workforces in one click.

02

Personalised guidance

Every employee receives a custom roadmap based on private biomarkers.

03

Measurable outcomes

Generate clear aggregated reports showing workplace health shifts.

04

Tax-efficient delivery

Utilise structured wellness plans compliant with local tax frameworks.

05

ROI for the business

Directly combat absenteeism and presenteeism with real data tools.

01

Scalable delivery

Deploy wellness programmes across global workforces in one click.

02

Personalised guidance

Every employee receives a custom roadmap based on private biomarkers.

03

Measurable outcomes

Generate clear aggregated reports showing workplace health shifts.

04

Tax-efficient delivery

Utilise structured wellness plans compliant with local tax frameworks.

05

ROI for the business

Directly combat absenteeism and presenteeism with real data tools.

Consumer Health and DTC Brands

Consumers want credible, personalised health guidance, and DTC brands already have the hardest part: an audience that trusts them. What’s missing is the testing, technology and expertise to turn that trust into a real health offering, without the cost, time or regulatory burden of building it in-house.

HOW WE CAN HELP

We help consumer health, wellness and DTC brands add at-home testing and actionable insights under their own brand, without becoming a diagnostics company.

01

Diagnostics as a Service

Plug validated blood, saliva, and DNA testing directly into your purchase flow.

02

White Label

Connect labs, shipping providers, and data capture into one beautiful backend.

03

Speed to market

Launch your own health programmes in weeks, with testing, kits and compliance already in place.

04

Brand-first experience

Keep your brand front and centre, from custom kits to white-label portals.

Chronic Condition Specialists

Real change happens outside the consultation room, in daily decisions around food, movement, sleep, and stress.

HOW WE CAN HELP

OptimallyMe turns your protocols for areas such as IBS, IBD, PCOS, endometriosis, menopause and prediabetes into step-by-step programmes that support lifestyle change.

01

Companion App

Keep patients on track with automated symptom, food, and metric tracking.

02

Diagnostics + Platform

Pair lab-validated tracking with lifestyle logging for a full picture.

03

Scalable Reach

Deliver personalised feedback loops to thousands without expanding headcount.

04

Outcome Focused

Generate clear evidence reports detailing protocol adherence and improvements.

Clinics & Labs

Clinics and labs have already built the hardest thing: a trusted patient or customer base. But it often sits on fragmented, dated systems.

HOW WE CAN HELP

OptimallyMe modernises the patient experience and unifies fragmented systems into a single platform.

01

Unified patient platform

Bring results, schedules, messaging, and treatment into one patient hub.

02

White Label

Synchronise with top lab systems and popular EHR structures instantly.

03

Flexible integration

Use our robust API or pre-built widgets to complement what you have.

04

Elevated experience

Lab results explained in plain language, with clear next steps.

Clinical Trial Providers

Running decentralised and observational studies is complex: participants must log data in daily life, outcomes are hard to measure, and compliance demands are high.

HOW WE CAN HELP

We partner with existing trial providers to capture, structure, and analyse real-world data, without a new tech build.

01

Consumer-friendly platform

Keep participants logging surveys and metrics with a simple, friendly UI.

02

Diagnostics on demand

Dispatch at-home test kits directly to trial participants.

03

Compliant & configurable

Aligned with UK and EU GDPR, with a modular protocol builder.

04

Structured insights

Direct data streams designed for seamless clinical study import.

Pharma

Pharma companies need real-world evidence to demonstrate therapy effectiveness and improve patient persistence.

HOW WE CAN HELP

OptimallyMe makes this measurable. Our white-label platform pairs companion apps, validated diagnostics and structured data capture.

01

Companion programmes

Provide patients with clear onboarding, logging, and reminders.

02

Diagnostics + data

Combine biometric changes with participant surveys.

03

Proven protocols

Support therapy persistence with friendly, gamified structures.

04

Actionable insights

Anonymised, population-level evidence feeds back to your R&D.

Insurance

Insurers want healthier members: lower risk, better engagement, improved ROI.

HOW WE CAN HELP

OptimallyMe gives insurers a way to run preventative health at population scale.

01

Population diagnostics

Identify high-risk segments early with targeted, home-based testing.

02

Behaviour change

Help members implement preventative routines they actually stick to.

03

Custom dashboards

Assess population health indexes and overall ROI in real-time.

04

Flexible use cases

Tie engagement programmes directly to member premium savings.

Corporate Wellness

Most employee wellbeing programmes are generic, hard to scale, and rarely show measurable impact.

HOW WE CAN HELP

OptimallyMe turns your wellbeing protocols, such as mental health champion training, stress management and resilience coaching, into digital programmes that scale.

01

Scalable delivery

Deploy wellness programmes across global workforces in one click.

02

Personalised guidance

Every employee receives a custom roadmap based on private biomarkers.

03

Measurable outcomes

Generate clear aggregated reports showing workplace health shifts.

04

Tax-efficient delivery

Utilise structured wellness plans compliant with local tax frameworks.

05

ROI for the business

Directly combat absenteeism and presenteeism with real data tools.

Launch Your Health Platform in Weeks, Not Years

We take care of diagnostics, logistics, compliance, and engagement — so you can take care of your customers.

Launch Your Health Platform in Weeks, Not Years

We take care of diagnostics, logistics, compliance, and engagement — so you can take care of your customers.

Launch Your Health Platform in Weeks, Not Years

We take care of diagnostics, logistics, compliance, and engagement — so you can take care of your customers.